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Posted: December 3, 2022

Fernie Chamber announces new executive director

The Fernie Chamber of Commerce is excited to announce the appointment of the new Executive Director, Wendy McDougall.

Wendy and her family moved to Fernie in August 2019. After visiting the town on weekends and holidays for over a decade, they decided to make the move to Fernie permanent and have never looked back.  Over the last three years they have become fully entrenched in the community, taking in all this mountain town has to offer.

Wendy is well-known around town for her involvement as the president of the Fernie Alpine Ski Team and her avid volunteerism for the club.  With this, Wendy brings non-profit and board experience to her present role.

Wendy has a degree in commerce from the University of Calgary and over 15 years’ experience in the oil and gas industry.

“I am eager to bring my past and present experience to this role with a personal passion to advocacy on behalf of businesses and be a part of building Fernie’s sustainable economic growth,” said McDougall.

Wendy is keen to spend time in the community building relationships with the chamber’s members and partners.

“We look forward to continuing to grow the profile and momentum of the chamber under Wendy’s leadership,” said Norman Fraser, president of the board of directors. “Wendy’s experience, and the strength of the rest of the team, will help us advance the chambers strategic priorities and mission of strengthening the local economy and quality of life in Fernie.”

Fernie Chamber of Commerce


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